Study Buddy
user interface design + branding
skills
UX • UI • Teamwork • Branding • Copywriting • Photo edition
Figma • Photoshop Generative • Image AI Application
Studdybuddy
This web application is designed for students of all kinds, eager to improve and explore their learning methods. Using artificial intelligence, it tailors the user experience to the fullest extent possible—from suggested study sessions to the personality of their assistant (buddy) that will accompany them every step of the way. The app offers three study methods: Pomodoro, Feynman, and spaced repetition. Additionally, it provides a storage space where users can organize their content by subject, view it, or get assistance from the AI. With StudyBuddy, learning becomes a personalized adventure.
Brand identity
The brand draws inspiration from Carl Jung's archetypes —the Magician and the Everyman— reflecting how artificial intelligence can transform everyday processes, making them more efficient and effective. This brand identifier evokes a sense of magic, highlighted by purple tones, while warm colors balance the user experience, creating a sense of familiarity and comfort. The brand identifier has two versions: an extended version that combines typography and image, and a condensed version that changes to an isotype while retaining some elements of the imagotype version.
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To achieve graphic consistency across all user interactions, I developed a design system that prioritizes functionality, clarity, and readability. A set of icons, templates, and repetitive layouts, along with essential components, were created. Two typefaces were selected—one for headlines and key elements, and another for body text, chosen for its high readability. The color palette includes four versatile shades that reflect the brand’s essence while allowing flexibility in their use.
challenge
The Google hackathon sought the development of a unique app using their Generative AI tools. This event provided an exciting opportunity to explore and innovate with the power of Generative AI. Whether it involved designing stunning digital art, writing beautiful poetry, building the next big thing in creative tech, or transforming data into solutions for real-world problems
overview